Normal view MARC view ISBD view

Integrated advertising, promotion, and marketing communications

Clow, Kenneth E.

Integrated advertising, promotion, and marketing communications Kenneth E.Clow, Donald Baack. - Delhi Pearson Education c2003 - xxvi, 838p. : ill. 26cm.

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.1 / C648i

Place hold
Print
Request article
Add to your cart (remove)
Send to device
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)