Designing Brand Identity: an essential guide for the entire branding team/

Wheeler, Alina

Designing Brand Identity: an essential guide for the entire branding team/ Alina Wheeler - 5th ed. - New Jersey: John Wiley, c2018. - xii, 324p.: ills.: 28cm.

Includes bibliography and index.

9781118980828


Branding (Marketing)
Trademarks-Design
Advertising-Brand name Products
Title

658.827