000 00499 a2200157 4500
003 BD-SaJUCL
040 _aBD-SaJUCL
_cBD-SaJUCL
_dBD-SaJUCL
942 _2ddc
_cBK
_n1
100 1 _aClow, Kenneth E.
_917200
245 1 0 _aIntegrated advertising, promotion, and marketing communications
_cKenneth E.Clow, Donald Baack.
260 _aDelhi
_bPearson Education
_cc2003
300 _axxvi, 838p. : ill.
_c26cm.
082 0 4 _a659.1
_bC648i
650 0 _aAdvertising
509 _aTauhid_Document_10.pdf_page_157
999 _c56628
_d56624