000			00644nam a22002177a 4500
003			BD-SaJUCL
005			20250220152710.0
008			250202b |||||||| |||| 00| 0 eng d
020			_a0415027810
040			_aBD-SaJUCL _cBD-SaJUCL _dBD-SaJUCL
082			_223 _a659.1
100			_aDyer, Gillian.
245			_aAdvertising As Communication/ _cGillian Dyer.
260			_aNew York.: _bRoutkedge, _c1982.
300			_axiv,230p. : _bills. ; _c23cm.
490			_aStudies in Culture and Communication .
504			_aIncludes bibliographical references and Index.
650			_aAdvertising.
800			_aFiske, John.
942			_2ddc _cBK _n1
999			_c3691 _d3691