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Marketing management : analysis, planning, implementation, and control / Philip Kotler.

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Publication details: New Delhi Prentice-Hall c1991Description: xxvi, 750p.: ill. 28cmDDC classification:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	University Library General Stacks	658.802 K87m (Browse shelf(Opens below))	C-1	Available		62060

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Previous	658.800235 None E-Commerce services and applications: a practical guide	658.80072 P268m Marketing models and econometric research,	658.802 C648i Integrated advertising, promotion, and marketing communications	658.802 K87m Marketing management : analysis, planning, implementation, and control	658.802 M345 Marketing human service innovations	658.802 None Strategic marketing management cases	658.802 R196b Business marketing strategy: concepts and applications	Next

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