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Understanding consumer behavior J. Paul. Peter, Jerry C. Olson.

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Publication details: Burr, Ridge, M. : IRWIN, c1994.Description: xv, 485p. : ill. 26cmSubject(s):

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	University Library General Stacks	658.8342 (Browse shelf(Opens below))	C-1	Available		91186

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Previous	658.83028 D229s Statistics for business and marketing research	658.834 L886c Consumer behavior: concepts and applications	658.834 M4981 Indian consumers marketing decisions.	658.8342 Understanding consumer behavior	658.8342 B472c Consumer behavior	658.8342 M817c Consumer behavior and culture: consequences for global marketing and advertising	658.8342 P478c Consumer behavior and marketing strategy	Next

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