Consumer behavior and culture: consequences for global marketing and advertising Marieke de Mooij.
Publication details: New Delhi: Sage, c2004.Description: xiv, 345p. : ill. 25cmSubject(s): DDC classification:- 658.8342 M817c
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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University Library General Stacks | 658.8342 M817c (Browse shelf(Opens below)) | C-1 | Available | 97930 |
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| 658.834 M4981 Indian consumers marketing decisions. | 658.8342 Understanding consumer behavior | 658.8342 B472c Consumer behavior | 658.8342 M817c Consumer behavior and culture: consequences for global marketing and advertising | 658.8342 P478c Consumer behavior and marketing strategy | 658.8342 S333c Consumer Behavior / 10th ed. | 658.8342 S333c Consumer Behavior / 10th ed. |
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