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Advertising management / Rajeev Batra, John G. Myers, and David A. Aaker.

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Publication details: New Delhi Prentice-Hall 1997Description: xiii, 754p.: ill. 23cmDDC classification:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	University Library General Stacks	659.1 None (Browse shelf(Opens below))	C-1	Available		75948

Previous			No cover image available	No cover image available	No cover image available		No cover image available	Next
Previous	659.1 J45a Advertising / 4th ed.	659.1 J45a Advertising / 4th ed.	659.1 J45a Advertising	659.1 None Advertising management	659.1 None Advertising in the 21st century a model of advertising agency development during the next fifty years	659.1 O24a Advertising in Modern & Postmodern Times/	659.1 R831a Advertising communications & promotion manage- ment	Next

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