Marketing Research : text and cases / Harper W. Boyd, Jr. ; Ralph Westfall ; Stanley F. Stasch. 5th ed.

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Material type: Text

TextPublication details: Homewood, Ill. : R.D. Irwin, c1981.Description: xiv, 693 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Vol info	Copy number	Status	Date due	Barcode
Books	University Library General Stacks	658.8072 B789m (Browse shelf(Opens below))	1981	C-1	Available		19667
Books	University Library General Stacks	658.8072 B789m (Browse shelf(Opens below))	1981	C-2	Available		70590

Includes bibliographical references and index.