Global Marketing: A Decision-Oriented Approach / Svend Hollensen, Madhumita Banerjee. 4th ed.

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Material type: Text

TextPublication details: India: Pearson India, c2010. Description: 753 p. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Vol info	Copy number	Status	Date due	Barcode
Books	University Library General Stacks	658.8 H738g (Browse shelf(Opens below))	2010	C-1	Available		98441
Books	University Library General Stacks	658.8 H738g (Browse shelf(Opens below))	2010	C-2	Available		98442

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Previous	658.8 D989b Business marketing: connecting strategy, relationships, and learning	658.8 E920 Marketing	658.8 F2831 International marketing	658.8 H738g Global Marketing: A Decision-Oriented Approach / 4th ed.	658.8 H738g Global Marketing: A Decision-Oriented Approach / 4th ed.	658.8 H738g Global marketing: a decision oriented approach	658.8 K26g Global marketing management	Next

Includes Index.